Concept film How it works Private pilot Questions Check your photos
Tide House, a fictional studio concept: a low limestone house on an Atlantic headland at sunset, seen from above the grass.

Private pilot · holiday cottages, guesthouses, small hotels

Property films, directed from the photographs you already have.

Five of your current photographs become a 25–30 second film for your own website or social channels. No shoot, no site visit. Every shot is checked against your original before you see it.

Check your photos

€390 pilot price; your quote shows any tax that applies. The fit check is free: no photographs to upload, no obligation to order.

Tide House · fictional studio concept, not a client propertyfictional concept

  • No new shootMade from photographs you already have and are allowed to use.
  • Five directed shotsOne camera move per photograph, sequenced into a 25–30 second film.
  • Checked against your originalsAnything that bends, appears or disappears is redone, or replaced with another of your photos, before you see it.
  • Tested before full productionTwo representative test shots first, and you see both. If they can’t be made faithful, we stop and refund your deposit in full.

01Concept filmTide House · 0:25 · studio concept

Five shots, evening to morning.

The private pilot has the same shape: five photographs, five shots, 25–30 seconds. Tide House is a fictional house we made from AI-generated stills to show the direction. Your film starts from your real photographs.

02MethodWoodland Notes · studio concept

Your photograph is the brief.

  1. 01 · The photograph

    We list what must not change.

    Windows, furniture, the view and the direction of light. Every shot is checked against that list.

  2. 02 · One move

    One camera move, chosen for the room.

    Here, a slow push into the room: it shows only what the photograph already shows. We don’t move the camera into space your photographs don’t cover.

  3. 03 · The check

    First, middle and last frames against the photograph.

    Every frame is also scanned for sudden jumps. If something bends, appears or disappears, the shot is redone or replaced with another of your photos.

The source still, a studio concept standing in for your photograph: a cottage living room with a three-pane window onto trees, a linen sofa, an oak table and a stove in a stone wall. StillFilm
Left of the line: the studio still the shot was made from, standing in for your photograph. Right: the shot. The window, sofa, table and stove stay where they are.

03What you receiveOne property · one format

One finished film, ready to post.

Named, checked and delivered through a private download link. You choose the format before we start.

The concept bathroom in the horizontal format: stone bath under a wide sea window.
Horizontal1920 × 1080 · for your website
The same bathroom framed vertically.
Vertical1080 × 1920 · for Reels and TikTok

The same shot, framed for each format. You choose one, in Full HD. Frames from the Tide House studio concept.

The film
One MP4, 25–30 seconds, five shots, in the Full HD format you choose.
A cover
One JPG cover frame in the same format.
Captions
Two short caption drafts, ready to edit.
A usage guide
Where the film can go, plus a ready-made AI disclosure line for each platform.
Sound
Silent by default. Music only with a licence that covers your channels.
Not included
A second format, filmed or drone footage, a walkthrough, other properties, or paid-ads use unless agreed in your quote.

04How it worksBy email

Six steps. You approve each one.

What we need from you: five photographs, permission to use them, and one set of notes on the preview.

  1. 1

    Check your photos

    Tell us about the property and where the film would go. We reply within three working days: a yes, a no, or what’s missing. Free, and no upload yet.

  2. 2

    Written quote

    Exact scope, dates and total, and which services will process your photographs. Nothing starts until you accept.

  3. 3

    Deposit and originals

    A 50% deposit. You send five current originals covering at least three spaces, plus one or two spares if you have them, with permission to use them for AI-assisted editing.

  4. 4

    Two test shots

    You approve the five-shot plan, then we make two representative shots and send them to you. If they can’t be made faithful to your photographs, we stop and refund the deposit in full.

  5. 5

    Preview and one round of changes

    You check every shot against your photographs. A factual error is fixed separately and doesn’t use up your round.

  6. 6

    Balance and final files

    Pay the balance after you approve the preview, then download the film, cover, captions and guide.

Planned timing: about ten working days from complete photographs, permissions, an approved shot plan and deposit. Your quote gives the exact dates.

05Why this, not an app or a shootSame studio still · 2.8 s

A zoom, or a camera move.

Both start from the same studio still, standing in for your photograph. Left: a plain zoom on the still. Right: a directed camera move, where near and far things pass at different speeds.

The living-room still: a sofa arm, a low oak table with a bowl and a tall window onto the sea.
Zoom on the stillEverything grows together, like a print under a magnifier.
Directed camera moveThe sofa arm, the table and the window pass at different speeds. That difference is depth.

An app, yourself

Best when

you enjoy editing, a slideshow or an app’s own camera moves are enough, and you have time to learn the tool and check every result yourself.

Still to Stay

Best when

you have good photographs and want a directed film checked for accuracy, without learning a tool or booking a shoot.

A videographer

Best when

you need real footage: people, food, a walkthrough, drone shots, or a place your photographs don’t cover.

If an app or a shoot fits your property better, we’ll tell you before you pay anything.

06Private pilotOne pilot at a time

One property. One film. €390.

A fixed scope at a pilot price. It isn’t a discount from a higher price, and there’s no subscription.

We’ll take only one pilot into production at a time. If another is under way when you accept, your quote gives you a start date before you pay anything.

Check your photos

Private pilot

€390pilot price. Your written quote shows the total, including any tax that applies, before you accept.

  • Five shots from five of your photographs, 25–30 seconds
  • One Full HD format: vertical or horizontal
  • Cover frame, two caption drafts, usage guide
  • Two test shots you see before full production
  • One round of creative changes; factual fixes separate
  • Silent master; music only with a licence
First step
A free fit check by email. No photographs to upload and nothing to pay.
What we need
Five current photographs of one property, covering three or more spaces (one or two spares help), and permission to use them for AI-assisted editing.
Dates
Confirmed in your quote, before you pay anything.
Payment
50% to start, 50% after you approve the preview.
If the test fails
You see both test shots and can point out anything that differs from your photographs. If it can’t be put right, we stop and refund the deposit in full.
If it can’t be made faithful
You don’t pay for a misleading film: we refund what you’ve paid.

More spaces, several properties or a longer film are scoped separately after a first film.

07FidelityStudio test, not a client property

Loft interior, first frame: three tall windows, the right-hand one arched.
Frame 001 Frame 192

Watch the right-hand window, or drag to the last frame.

Drift of each window from the source stillRight-hand window: rises from 0 to 0.55 by 4.25 seconds, then is too far out of frame to measure. Middle window: stays between 0 and 0.23. 0.00.20.40.60.80 s2 s4 s6 s8 s Right windowMiddle window
Measured afterwards: how far each window’s outline drifts from the source still (0 = identical), four times a second. The right-hand window drifts; the middle one holds. This measure alone did not flag the shot: it was cut by eye, which is why a person reviews every shot.

The arch disappears. So does the shot.

Over eight seconds the right-hand window loses its arch and a column appears. A guest would walk into a different room. We binned the shot.

  • Fidelity. First, middle and last frames compared with your photograph.
  • Jumps. Every frame scanned for sudden changes.
  • Objects. The same furniture and fittings in the same places; nothing added.
  • Views. No view, room or amenity your photographs don’t show.
  • Files. Duration, format and playback checked before delivery.

These are our production rules, not a third-party certification.

Your photographs, your property

  • They stay yours. You or your photographer keep the rights. We use the files only to make your film.
  • Permission first. We need permission for AI-assisted editing. A photo licence for a listing isn’t automatically enough.
  • Named services. Before anything is uploaded, we tell you which services will process your photographs and on what terms.
  • Nothing published. We never show your property in our own marketing unless you agree to that separately.

08QuestionsStraight answers

Before you ask.

Including the answers that send you somewhere else.

Is this made with AI?

Yes. Your authorised photographs are the source. The camera motion is AI-assisted, and every final shot is reviewed against your originals so the rooms, furniture and views stay as they are in your photographs. It isn’t filmed footage or a walkthrough, and it comes with an AI disclosure line to use wherever you post it.

Will it look like my property?

That’s the job. Generated motion can bend or invent things, so every shot is compared with your photograph and redone, or replaced with another of your photos, if anything changes. The two test shots happen before full production; if they can’t be made faithful, we stop and refund the deposit.

See a shot we binned

Can I use the photographs I already paid for?

Often, yes, if your licence allows AI-assisted editing and the channels you want. Owning the property or listing the photos on a booking site doesn’t settle that. If you’re unsure, ask your photographer; we can tell you exactly what to ask.

How much work is it for me?

Five photographs, one permission, and one set of notes when you see the preview. Everything else (selection, shots, checks, edit, captions, files) is ours.

Where can I use the film?

On your own website and your business social accounts. Booking platforms are different: Airbnb listing galleries take photographs only, and other platforms may review or refuse photo-based video. Paid ads need a separate permission in your quote.

See each channel

Do I have to label it as AI?

Usually, yes. Instagram, Facebook, TikTok and YouTube ask you to label realistic AI-generated or AI-altered video, and in the EU the AI Act also sets transparency rules for AI-generated content. Your usage guide includes a disclosure line and the setting to use on each platform. This is guidance, not legal advice.

What if something looks wrong?

Send the timecode. If the film shows something your photograph doesn’t, that’s a correction on us and doesn’t use up your round of changes. If we can’t make the agreed film faithful, we refund what you’ve paid.

What if I change my mind?

Before work starts, you get your payment back. After that, your quote lists what each completed stage costs, and we only charge for stages you’ve accepted. Your statutory rights are unaffected.

Can I see client work?

Not yet: there is no client work to show at this stage. The examples on this page are labelled studio concepts, not client projects, and any future client work will be shown only with that client’s separate permission. What you can judge before full production is the two test shots made from your own photographs: you see both and can point out anything that differs from your photographs. If they can’t be made faithful, we stop and refund the deposit in full.

Why €390?

It covers checking your photographs, a five-shot plan, the test shots, every generation and check, the edit, one round of changes, captions and the delivered files. It’s a pilot price for a defined scope, not a guarantee of bookings.

Can I have 4K, music or a second format?

The pilot delivers Full HD in one format. We won’t sell an enlarged file as 4K. The film is silent unless you have, or we document, a music licence that covers your channels. A second format can be quoted separately.

Do you do more than one property?

Yes, after a first film. Each property needs its own photographs and permissions, so we scope them one at a time.

Where the film can go Checked 1 October 2026 against each platform’s own help pages. Rules change; your guide records the date.
ChannelWhat the platform saysStatus
Your websiteYour rights to the photographs decide it. Add the AI disclosure near the film.Yes
Instagram, FacebookRealistic AI-made or AI-altered video must be labelled with Meta’s “AI info” label when you post. MetaYes, labelled
TikTokTurn on the AI-generated content label; switch on commercial disclosure for business posts. TikTokYes, labelled
YouTubeTick the altered or synthetic content disclosure. YouTube HelpYes, labelled
AirbnbListing galleries take photographs. Videos up to 60 seconds can be shared in messages once a booking is confirmed. Airbnb HelpAfter booking only
VrboVideo upload is still rolling out and every video is reviewed; slideshows or montages of still images aren’t accepted. Vrbo HelpNot promised
Google Business ProfileVideos up to 30 seconds. Holiday homes aren’t eligible for a profile; guesthouses and hotels can be. Google HelpGuesthouses, hotels
Booking.comWe haven’t confirmed a promotional-video option for property pages.Not claimed
Paid adsNeeds a separate permission covering your photographs and the ad channels.By agreement

09Check your photosAbout two minutes

Is your property a fit?

Three quick questions, then where to reply. We answer personally within three working days. Free, with no photographs to upload and no obligation to order.

STEP 1Your photographs
Do you have at least five current photographs of one property, covering three or more spaces?
Can you use them for AI-assisted editing?

Yes if you took them yourself, or your photographer’s licence allows it.

Where would the film go first?
STEP 2Where to reply
How we use your details

This page sends nothing: it prepares an email that you send from your own account. We use what you send only to reply and, if you ask, to prepare a quote. Enquiries that don’t become projects are deleted 12 months after your last message. We don’t sell your details or add you to a mailing list. Our email runs on Google Workspace, and an AI assistant (Claude, by Anthropic) helps read and draft replies.

You can ask us to see, correct or delete your details, or object to how we use them, at any time by writing to [email protected]. Full privacy notice

Tide House · studio concept · 0:25 · silent